Register now for the Qualitative Research in Management conference and pre-conference workshop I am offering:

Enacted Methods Online:
Using Visual and Participatory Approaches in the Digital Age
Albuquerque, New Mexico
March 22, 2016 from 1 to 4 pm
$10 fee to attendees registered for the Qualitative Research in Management conference.

Qualitative researchers use visual, creative, and participatory methods extensively. What happens when we try to use these methods online? Join this workshop to learn design strategies for using communications technologies to elicit and generate visually-rich data online. We will explore the research potential for using free or inexpensive digital tools for web meetings, videoconferencing or sharing applications with participants. It will be an interactive, experiential workshop. You will take away approaches to adapt for your own research and you can use handouts, exercises and suggested readings with your own students.

Research participants reveal insights on their lived experiences and tell us about their worlds by responding to questions or prompts in interviews, focus

groups or questionnaires.  Typically these exchanges occur using verbal or written forms. But sometimes we need to disrupt our notions of dialogue as an Mapping the Answerexchange of words in order to examine complex concepts, relationships, feelings or practices. As Kress (2003) pointed out, the world told is a different world to the world shown. In such cases participants can show us what they find meaningful by sharing artifacts, or images such as photographs, media or drawings. Or they can demonstrate how something works, how they react to situation or solve problems while we observe them in a real situation or a simulation. These approaches can be carried out online using a variety of communications technologies.

Online research has distinct advantages: it opens up our sample population to include participants across town or across the world. We can easily record and save the entire interaction without the intrusion of cameras in a room. And we can use highly interactive digital tools and environments to collect thick data with participants who are accustomed to using these forms of communication in daily life.

Types of Qualitative Data Collection OnlineMany equate online research with methods that rely on extant data from the web and social media. However, there are many other ways we can use information and communications technologies to interact with participants and collect or generate thick data. Join this workshop to see demonstrations and exemplars, and experience the design process for using visual and creative elicitation and enacted approaches online.

Contact me with questions about this event.

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